Increased vehicle connectivity is a huge opportunity for both the automotive manufacturers and aftermarket service providers alike. The European Commission’s proposal for a Data Act paves the way for the users to enjoy their privacy rights and be in control of the data that they generate when using connected vehicles. The FIA Region I, a consumer body representing the interests of over 36 million motorists working to ensure safe, affordable, clean, and efficient mobility for all, argues, however, that the Data Act alone cannot deliver on its promises, and that sector-specific legislation on access to vehicle data is needed if we want users to fully embrace connectivity.